A beverage originating from Korea that many people don’t know about

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Banana Flavored Milk
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From Wikipedia
Banana Flavored Milk (English:
‘Banana flavored milk) i5 a South Korean milkbeyerage produced by Binggrae in
Banana Flavored Milk
Korea [‘J [2][3]
Name
Lediti
The narne ‘Banana Mat Uyu’ (Korean: Banana Flavored Milk) in Korean translates as Barana Flavored Milk [2] [3]
throw away
(8
Flavor
edit]
The beverage consists of 07 G0 percent milk [2l Icontains justahint of barana flayor.[a] Orher regular
Flavors include strawberry melor barana lght and coffee Lychee peach; mandarin mulberry and
5umpkif-sweetpotato were
are currently seas0n3l flayers [s[6ll7]
History
EUU
Banena Flayored Mil:
Since 1974,[U[BT[el 800,000 botles 0f Ban3n3 Flavored Milk are sold each d3yin Korea and around 5 3
Type
Iik
billion bottles have been sold across the countryasof 2010 [IOI Accordingto Binggrae ITT] 150 billion
Manufacturer
Birssrae
South Korean won worthofthese botiles have been soldin 201
TN
designis
tobe
Country O ongin
Sojhrofea
IrspiredbyaraditionalKoreanjarsAccordirgtothecoTBary;
Initial
cane upwith
pohystyrene
introduced
1o7a
bortletodifferentiate its productfrom
a5s bottles ard plastic packages that were prevalent milk
Color
Lightyellow
containers in 1970s The bottle has an Orerfanging lipWhich prevents the milk trom dripping cnto tre
Websre
VW birg corrlbrand
drinker
[2 Banana Flavored
gotirs flavor because theKorean governmentwantedto
Imilkh73t:
encourage Korean Citizens to drink more milk Attretme Birggrae Introcucedits product baranas were
expensive and considered
luxury Theybelieved consumers would be enticed to purchase their milkfor dtaste Ofthefruic [8)
Global selling
[edi]
The banana-flavored milk was first exported to theUS and is sold over in countries including China (#Hong Korg) TanwwarCanada; New
New Zealand Thailand Valaysia
Vietnam andCambodiasIrtwas launchedin Chinain 2003 and increased its sales trom 7oomillion Korean Wonin 2o10 and
15 billicnin 2013 Many Thal consumers came rothe Korean Pavlionofthe BangkokFood Fair held onliay 31 2017,t0 June & 2017 totaste this
product [121[13]
Surprising fact) Banana flavored milk was first introduced in the world in Korea.
Not commercialized
“Banana!”
3long.
botUe;
sdd
tace