A new record of 206 billion won created by Han River. Book transactions surge in October!

[Financial News] As of October, online shopping book transactions reached an all-time high. This can be interpreted as the influence of author Han Kang winning the Nobel Prize in Literature.

According to the National Statistical Office on the 2nd, the online shopping transaction volume for books in October this year was 206 billion won, an increase of 39.9 billion won (24.0%) compared to the same month last year.

. Since online shopping statistics were reorganized in January 2017

Highest transaction amount ever as of October

am. The year-on-year increase/decrease rate is also the highest since January 2021 (55.4%). The year-on-year increase/decrease rate fluctuated between 20% and 50% from 2020, the time of the pandemic, to early 2021.

Previously, on October 10, the Swedish Academy selected novelist Han Kang as the winner of the Nobel Prize in Literature. The National Statistical Office believed that the award to author Han Kang had an impact on the online book trade. An official from the National Statistical Office said, “Transactions on sites related to online shopping for books have increased,” adding, “The increase in books has increased unusually sharply during a time when outdoor activities were difficult due to the pandemic. “Since then, online purchases of books have increased significantly,” he said.

Attention is being paid to whether the surprising increase in online book shopping will overcome the overall decline in book transactions. The online shopping book transaction volume increased from KRW 2.3988 trillion in 2020 to KRW 2.6075 trillion in 2021, and has been declining since then, to KRW 2.5704 trillion in 2022 and KRW 2.4284 trillion last year. As of the third and fourth quarters of this year, the transaction amount was 1.9142 trillion won. It is 78.8% of last year. Depending on the book transaction volume in October and the fourth quarter, we can aim for a rebound again.

-omission

https://n.news.naver.com/mnews/article/014/0005275660