A huge budget was invested in the live-action film ‘Snow White’, but the public’s reaction before its release was cold. On the 15th (local time), Forbes reported that Disney was in danger of blowing its budget significantly due to the movie ‘Snow White’.
Disney achieved great success this year with movies such as ‘Inside Out 2’ and ‘Deadpool and Wolverine’. Regarding Disney’s fourth quarter earnings report, experts expected earnings per share to drop from $0.82 (approximately KRW 1,140) last year to $1.11 (approximately KRW 1,545), and sales to drop from $21.24 billion (approximately KRW 29.5 trillion). It is expected to increase to $22.49 trillion (about KRW 31.3 trillion). While Disney is currently trying to continue its box office success with the movie ‘Moana 2’ (released in November), experts predict that the movie ‘Snow White’ in March next year will be a big blow to Disney.
The production cost of the movie ‘Snow White’ soared to $269.4 million (about KRW 376 billion) by the end of 2023. In contrast, the public’s view of the movie ‘Snow White’ is negative. The biggest factor that caused them discomfort was the casting of the lead actor. Like the meaning of snow white, Snow White was described as a character with ‘white skin’ in the original work, but in the movie, the role of Snow White was played by Latina actress Rachel Ziegler, which drew criticism from fans of the original work.
In addition, Rachel Ziegler criticized the original version of ‘Snow White’, which she will play, further stimulating racist backlash. He emphasized through interviews with various media outlets in 2022 that the original ‘Snow White’ was not his taste. “It’s not 1937 anymore,” he said. “Princesses will not be rescued by princes and they will not dream of true love.” He also described the prince in ‘Snow White’ as a ‘stalker’ and said, “(The original work) focuses a lot on the love story with the man who literally stalks the princess.”Last August, right after the first teaser trailer for ‘Snow White’ was released, the reaction was the worst. This video became the movie trailer with the most dislikes, exceeding 1 million in just three weeks.
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