‘Bradley effect’
image text translation
A non-white candidate whose support was dominant in opinion polls
I am referring to the phenomenon in which the vote totals in actual elections are different.
During the 1982 California gubernatorial election in the U.S.
In a public opinion poll, white voters said they supported black candidate Bradley Lim.
The result of supporting the white candidate who actually ran at the polls is a happy ending.
Publicly saying ‘I do not support people of color’
The reluctance to disclose makes the difference between opinion polls and results.
If the candidate is a woman instead of a person of color, it is called the Hillary effect.
They say it does, but it doesn’t seem to be widely used yet.