Hite Jinro, which was controversial a few years ago when its overseas subsidiary used the words “Sea of Japan” and “Liancourt Rocks” instead of “East Sea” and “Dokdo,” was found to have removed the corresponding notations from the map instead of “East Sea” and “Dokdo.” Instead of using the expressions East Sea and Dokdo, they were omitted from the map.
Hite Jinro, which celebrates its 100th anniversary this year, is emphasizing externally that it is a ‘local mainstream company.’ What is the reason why local mainstream companies cannot express Dokdo and the East Sea with confidence? In addition, Hite Jinro also imports Japanese beer brands affiliated with Jeonbum Enterprise.