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Cha Seung-won’s Four Competitiveness Theory of Celebrities

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“Competitive skills, price, character, appearance”

• Competitiveness should not be below 50. It should be maintained above the basic 50.

• Must have two out of four

• Personality O Skills O ➟ Best

• Price

• Skills O Personality

• Appearance O Personality O ➟ Can last a long time

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