The story of a small but special Asahi beer can

In the past, I scoffed at the thought of putting it on a Buddhist altar, but now I’m thinking, ‘This is the perfect size.’

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Originally, that was the result of an Asahi beer survey.

‘Beer tastes best from the first sip, and after that, the sense of taste deteriorates.’

was developed using data.

135ml size for one sip