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(1)He lost his market share and is on the verge of failing
(2)Melon Chartjpg
(3)Watermelon Pickup. 29 minutes ago. 3406
(4)36 comments
(5)Home > Hankyung BUSINESS
(6)Melon world where my taste collapsed before the top 100
(7)Input 2022120100600 Revised 2022120100600
(8)Listen to my article
(9)There is criticism that YouTube music growth is rapidly increasing and selling it, but the change in the way music consumption is key
(10)According to a survey of the most used music streaming app by Koreans in October this year, YouTube Music topped the list with 4.59 million people
(11)in succession
(12)2nd place is Melon with 4.54 million viewers
(13)3rd place is Genie Music with 2.32 million viewers
(14)4th place. 1.49 million people
(15)#5 NAVER VIBE 1.06 million viewers
(16)6th place, Spotify, 540,000 viewers
(17)7th place is Kakao Music with 360,000 viewers
(18)No. 8 Bugs with 320,000 viewers
(19)What cannot be denied is Melon’s downward trend. According to a survey by WiseApp, Retail, and Goods, Melon was the platform with the largest drop in the number of users compared to last year Melon fell 520,000 to 4.54 million from 5.06 million a year earlier The next app with a significant decrease in the number of users was Genie Music, which decreased by 340,000 people Flo decreased by 340,000 Kakao Music decreased by 200,000 and Bugs decreased by 20,000
(20)On the contrary, YouTube Music was the app with the largest increase in users compared to the same period last year It increased 1.11 million from 3.48 million in October last year to 4.59 million in October this year During the same period, Naver Vibe increased from 830,000 to 1.06 million, and Spotify increased from 490,000 to 540,000
(21)Melon has always had a majority share since the advent of a platform called ‘Music Site’ in Korea Melon’s influence has grown since the criteria for judging hits in the pop music market changed from record sales to the number of music streams There was great interest in the reorganization standard of the Melon chart. It was because whether or not the title of ‘No. 1 music source’ depends on the aggregate standard of the chart
(22)The fact that YouTube Music, not a professional music platform, began to crack the Melon World, which I thought would last forever, suggests a lot
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