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(1)Last year’s smartphone replacement cycle was 43 months, the highest ever this year.
(2)It’s going to stay in the 40th month range.
(1)Not only the difficult economic situation, but also the prolonged smartphone replacement cycleimage text translation
(2)According to the industry, the latest smartphone replacement cycle is estimated to have reached 43 months, the highest ever. This is because consumers tend to reduce unnecessary spending, including smartphones, due to the economic downturn and inflation. One of the reasons for the prolonged replacement cycle is that there is not much difference in performance between smartphones and new technologies that will drive demand.
Replacement cycle 43 months
Lack of new technology to change the latest phone in the recession
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