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Korean tourism is special to Kadehun, but per capita spending has actually decreased.

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They don’t go to duty-free shops often, there are a lot of people staying on cruises (mostly Chinese), and most of them buy Korean products at mid- to low-priced prices, so the amount of spending per person has decreased significantly compared to before the coronavirus.

In the end, the analysis is that a high-end brand image is important to encourage people to spend a lot of money, but medical tourism must be increased.

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