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American YouTube Premium Utilization Rate 9

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(1)U.S. subscribers will participate in the 2020 YouTube Premium Exhibition
(2)Although it accounted for 67 of the world’s viewers, less than 9 percent of all YouTube users in the U.S. subscribe to Premium This amounts to approximately 22.5 million as of 2022 U.S. viewers of YouTube Premium expected to grow to 26.7 million, or 89 in 2023 2022 11 21

22.5 million

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