Mr. A explained, “”The better we sold our products, the more Coupang did not leave us alone,” and “Coupang released and sold popular products that executives and employees worked hard to create as PB products with the same design.” He then revealed, “He directly visited overseas factories, such as those in China, that produce the products and demanded that they supply the same products through Coupang’s PB, or persuaded them to increase the number of orders if they stopped doing business with us.”
He continued, “In the end, we lost our No. 1 selling product to Coupang PB, and the loss is innumerable. Even after the Fair Trade Commission disposed of the fine, it continues to be stolen to this day.” He also explained, “As we analyzed the damage, we realized that it was not just us. We decided to report it after seeing that even the products of small business owners who supply windbreak greens costing only 3,000 won were being targeted by Coupang for ‘item hunting.’”
https://www.moneys.co.kr/article/2025123116323628071
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